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Service SMEs

Your expertise deserves to be chosen.

We help service businesses get found, convince and receive relevant enquiries. Strategy, creative, website, campaigns and follow-up: one team connects your online presence to your sales activity.

They trust us with their growth

Masini GroupeQliq ConnectEli10BurkinatureCLOWN.ARTZuttion Engineering

Your business

The expertise is there. The enquiries do not always follow.

01

An image that lags behind

Your company has evolved. Your website still does a poor job of showing what sets you apart and the quality of your work.

02

Irrelevant contacts

Too few quotes or appointments. And enquiries that do not match your services.

03

A network that is no longer enough

Word of mouth brings you clients, but makes it hard to plan the months ahead.

04

Scattered follow-up

Conversations stay in inboxes. Responsibilities and next follow-ups lack visibility.

Contrast’s identity in a workspace
Service SMEs · French-speaking Switzerland

What we do

A clear path to the first conversation.

We clarify your positioning and build the touchpoints that matter. Each step prepares the next, up to the moment your team takes over the sales conversation.

01

Discovery

SEO, campaigns and consistent messages so the right people find you.

02

Enquiry

A website and dedicated pages that explain your value and make contact easy.

03

Qualification

The information needed to understand the need, the project and the fit with your offer.

04

Quote or meeting

A handover to the right person, with the context needed to move forward.

05

Follow-up

Agreed sales stages and reminders so nothing is lost.

Illustration of website design: design, content and contact journey

Services for your sector

Services to grow your enquiries.

We bring together the skills your project needs. The choice of services and their scope are defined with you.

Let’s talk about your project
Service illustration

Google & Meta campaigns

Targeted campaigns to make your services known and attract prospects suited to your offer.

Service illustration

Websites & landing pages

A website and pages that explain your expertise and make it easy to request a quote or a meeting.

Service illustration

SEO & GEO

Content and technical foundations so you are found when your future clients look for an answer.

Service illustration

AI systems & automation

Connected tools to route enquiries, prepare follow-ups and lighten your team’s repetitive tasks.

Service illustration

Tracking & data

Connect the available sources to enquiries and their sales progress to guide decisions.

A working conversation in an office

A marketing team
for service SMEs.

Let’s talk about your business

In practice

Your sector.
Our work.

Dedicated trade fair page created for Eli10 Groupe
Eli10 GroupeEvent campaign, April 2026

The project01

Preparing appointments before the trade fair.

For the Neuchâtel Real Estate Fair 2026 (SINE), Contrast connected a dedicated page, Meta campaigns, confirmation emails and a board distributing enquiries across Eli10’s teams. A concrete example of a service journey, from interest to appointment.

Explore the project
Nuée’s visual world
NuéeCreative world

The project02

A website that lives up to the creative work.

For Nuée, a creative studio in Lausanne, Contrast designed a bespoke website and reworked its structure. Design, journey and SEO put the studio’s work at the centre and make its expertise easier to discover.

Explore the project
Qliq Connect website shown on a laptop
Qliq ConnectWebsite and matchmaking

The project03

Connecting craftspeople with local requests.

To launch Qliq Connect in Neuchâtel, Contrast brought together the positioning, identity, website and Meta campaigns. A CRM then supports the qualification and follow-up of requests between private customers and craftspeople.

Explore the project

Contrast Augment

Knowing who to call back. And why.

Contrast Augment can bring enquiries and their progress together in a Hub adapted to your organisation. The uses selected match the way you work.

Enquiries

Find the stated need and the available source of each contact, without searching through every exchange.

Owners

Link an enquiry to a person and a sales stage to make clear who is handling it.

Follow-ups

Plan the next action and find the files to pick up again, depending on the modules agreed.

Inclusion, modules, connections and access depending on your proposal.

Discover Contrast Augment

Working together

Your business is our starting point.

You bring your knowledge of the field. We coordinate strategy, creative and the planned actions, working with your management or marketing lead.

  1. 01

    Frame

    Priorities, targets and what makes an enquiry relevant.

  2. 02

    Set up

    Messages, pages and how follow-up is organised.

  3. 03

    Adjust together

    Available results and feedback from your sales team.

With Impulsion, the Foundations come before the 90-day Activation. Those 90 days start when the campaigns launch. Deliverables, fees, advertising budget and tools are specified in the proposal.

Understand Impulsion

Frequently asked questions

Before
we start.

Do we need to rebuild our whole website?

No. We look at what already works. A dedicated page, clearer messages or a better contact journey may be enough. The scope follows from your situation.

Can we keep our marketing team?

Yes. We can strengthen your team with the skills and actions needed. Responsibilities, approvals and access are defined at the start.

Who answers the enquiries?

Your team keeps the client relationship. We prepare the planned journey, qualification and follow-up; you provide the business answers and move quotes and meetings forward.

Do we have to run ads?

Not necessarily. SEO, content and your existing channels are reviewed alongside campaigns. Priorities depend on your goals, your market and the resources available.

Is Augment included in every engagement?

No. Its inclusion, modules, connections and access terms are defined in your proposal. A website-only engagement does not automatically give access to every tool.

Let’s talk about your project

Your next clients start with a conversation.

Tell us about your business, your goals and what is holding enquiries back. We will review the priorities to work on.

Let’s talk about your business