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About Contrast

We build marketing that makes an impact today and performs better tomorrow.

A marketing agency in Neuchâtel, Contrast brings together acquisition, creative, data and technology in a small team, directly involved in the growth of its clients in French-speaking Switzerland.

Who we are

We did not create Contrast to produce more. We created it so that each action makes the next one stronger.

Modern marketing lacks neither tools nor ideas. It often lacks a direction able to connect what attracts attention, what triggers interest and what actually turns an intention into a client.

Contrast was created to build that continuity. We design and run campaigns, pages and systems that make an impression and attract your future clients.

Every interaction, every enquiry and every sale flows back into our infrastructure. The system keeps learning, refines messages, strengthens journeys and makes each new action more precise and more effective.

That is our model: a small team, a single vision and clear responsibility for the whole of your marketing.

“Tools change. Our goal stays the same: to make better decisions and generate more impact.”

Our standards

We are not simply trying to do better. We are trying to understand what will really make the difference.

01

Make an impact before convincing

A marketing action must first trigger something: an emotion, an insight or the wish to know more. Without attention, there is nothing to convert.

02

Prove before claiming

We do not steer on intuition alone. Every message, every creative and every journey is tested against the results it actually produces.

03

Learn before repeating

Every interaction enriches our system. What we learn today makes tomorrow’s campaigns, pages and decisions more precise.

The team

Different skills. One obsession: moving your growth forward.

At Contrast, you work directly with the people who design, build and run your marketing system. Each brings a specific skill set, but every decision is made around the same goal: creating more impact and more results.

Portrait of Diego Penaloza Lopez

Diego Penaloza Lopez

Strategy, acquisition and management

He turns business challenges into concrete plans, runs the campaigns and coordinates the whole setup to keep a clear direction.

Portrait of Adrien Buchs

Adrien Buchs

Technology, data and automation

He develops the systems that centralise information, automate operations and let each action learn from the previous one.

Portrait of Nadia Strica

Nadia Strica

Art direction and creative

She turns the plan into a visual world, messages and creative work able to capture attention, leave a lasting impression and make people want to act.

“Marketing is not an expense you put up with every month. It is an investment whose return you should be able to track, franc by franc, through to the signed sale. That is what we build for every client.”
Diego Penaloza Lopez — Founder, Contrast

Our partners

We work with the best to strengthen every part of the system.

Contrast brings management, creative and technology together in-house, then relies on a network of specialist partners when their expertise lets us go further.

Each partner is chosen for a specific reason: to improve the quality of execution, speed up deployment or strengthen the overall performance of the setup.

Webflow

Fast, scalable websites that are simple to manage, designed to turn attention into opportunities.

Anthropic

Artificial intelligence built into concrete uses: automating, analysing and making information more accessible.

Meta Business Partners

Campaigns able to create demand, capture attention and generate new business opportunities.

Google Ads Certified Partner

A presence designed to capture prospects when they are actively looking for a solution.

Let’s talk about your growth

The best collaborations begin with a clear understanding of what needs to change.

We take the time to understand your situation, your goals and what is currently holding back your growth. You leave with a clear first reading of the priorities, whether or not we work together.

A direct conversation with the people who will actually run your setup.