Cookies
Cookie policy
The Contrast website uses cookies to work properly and, with your consent, to measure its audience. You remain in control of your consent and can change it at any time.
01Strictly necessary
Required for the site to work (security, navigation, remembering your consent choice, which is stored in your browser for six months). They cannot be disabled.
02Audience measurement
Anonymised visit statistics (Google Analytics 4, anonymised IP address) and browsing analysis — heatmaps and session replay (Microsoft Clarity) — which help us understand how the website is used and improve it. None of these tools is loaded without your consent.
Cookies set: _ga and _ga_* (Google Analytics, 2 years), _clck (1 year) and _clsk (1 day) (Microsoft Clarity). Providers: Google and Microsoft, with processing in the United States.
03Marketing
Cookies linked to our advertising campaigns and remarketing, used to measure the performance of our actions. Enabled only with your consent.
Tool used: the Meta pixel (Meta Platforms), which measures the effectiveness of our ads on Facebook and Instagram and enables us to show you relevant ads. Cookies set: _fbp and _fbc (90 days). Processing may take place in the United States.
04Transfers abroad
The data collected by these tools may be processed in the United States. These transfers are governed by the Swiss-U.S. Data Privacy Framework where the provider is certified under it, and otherwise by standard contractual clauses recognised by the Federal Data Protection and Information Commissioner (FDPIC).
05Managing my consent
Your choice is kept for six months. You can review or withdraw it at any time, here or from the “Manage cookies” link in the footer. If you withdraw your consent, the tools concerned are disabled and their cookies deleted.
06Any questions?
For any question about the processing of your data, write to us at info@contrast-marketing.ch. Details of our processing are set out in our privacy policy.