Contrast Impulsion · The programme
Attract your next customers. Know what brings them in.
A programme in three stages: we lay the groundwork, run 90 days of campaigns, then review the results with you.
They trust us with their growth
The programme
Three stages, in this order. Nothing launches before it’s ready.
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01Before launch
The foundations
We clarify your offer, improve your website and connect the tools needed to turn interest into enquiries.
- A clear strategy and clear messages
- A website that leads to enquiries
- Every enquiry tracked from day one
Duration and content set out in your proposal.
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0290 days
Activation
We launch your campaigns, then improve them every week using your sales feedback.
- Google, Meta or LinkedIn, depending on your needs
- A follow-up meeting with you every week
- Messages, pages and budgets adjusted continuously
The 90 days start when the campaigns launch, after the Foundations.
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03Day 90
The review
We review the enquiries generated, their cost and what became of them. You leave with concrete recommendations.
- What attracts, and what turns into customers
- What to continue, adjust or stop
- Your priorities for what comes next
In practice
Solid groundwork, then campaigns. Here’s what it delivers.
New-build property · Arboréa
5 of 12
flats reserved in the first month of campaigns, with more than 50 brochure requests.
See the case study
Engagement carried out outside the Impulsion programme: FR · DE website, then Meta and Google campaigns. Results depend on the market, the offer and sales follow-up.
Your programme team
Specialists by your side, from strategy to review.
Already have a marketing team? We work with them and strengthen the skills they need.
Diego Penaloza Lopez
Strategy and acquisition
Adrien Buchs
Technology and data
Nadia Strica
Art direction and creative
Your questions about the Impulsion programme
What budget should we plan for?
The quote depends on the Foundations required and the actions selected. Fees, advertising budget and any subscriptions are specified separately before we start.
Do we need to replace our website and tools?
No. We assess what you already have and keep what works. Useful adaptations and connections are defined according to your needs and what your tools allow.
When do the 90 days start?
When the campaigns launch, after the Foundations. The preparation time depends on the scope and the material available; the schedule is agreed together.
What results can we expect?
A set-up in place, campaigns that are tracked, and a review of costs, enquiry quality and the sales results available. Results depend on the market, the offer and sales follow-up; no revenue is guaranteed.
And after the 90 days?
The review helps you choose which actions to continue, adjust or stop. We define the next priorities with you and, where useful, the terms of any further support.
Let’s talk about your programme
Is Impulsion right for your business?
In 30 minutes, let’s review your objectives, your website and your current actions to identify what the programme can bring you.
Book a call